Letters from my Internet Penpals, how we learn about the culture of another country. In every sketch, some homely smiling guy or girl will check their email and get excited about receiving an email from their internet penpal. They will then read out the email, the audience will hear it as an internal monologue voice-overed … Continue reading Sketch comedy – Letters from my Internet PenPals
This week, I took part in a scriptwriting course organised by the Singapore Media Academy. We were to "write to the brief" and the brief was: Write a script for a 5-minute episode based on the show concept "Models", a web series aimed at the English-speaking, affluent Asian audience. During our brain-storming sessions with the … Continue reading Script for “Models” webisode
The brief was interest-free cash, which the bank or credit card customers should be dreaming about. The catch is you eventually have to wake up and pay up.
Many years down the road, he would finally seek treatment with a psychiatrist to undo the years of damage of pretending to eat crab while struggling with the confounding mess of disembodied limbs encased in tough shell, (dammit if this is not evidence of inedibility), in order to seem normal and fit in with his … Continue reading I am the crab pretender
Dear Dhalsim, How did u get this way? You're a fire-breathing yoga-practising street fighter, with elephants and elaborate carpet patterns in your white palace, your arms and legs they can extend so far and touch the other end. This room is not big enough for the two of us, wherever I run, I cannot hide. … Continue reading To Dhalsim, the fire-breathing yoga-practising Street Fighter
Watsons had a running campaign with the Straits Times' Mind Your Body section, for different weeks, they'll have a advertorial with the topic-of-the-week and conveniently promote some related health supplements at the same time. Apparently, detoxication is part of losing weight. Which I only learnt in clearer detail while researching about the topic. Writing for … Continue reading Elementary, my dear Watson. This is how you lose fat…
The brief was to advertise the Lorenzo furniture store's CashBack offer. We looked through the stock images and this girl who's shouting kind of stood out. And the idea for the headline was to be a shout, like the popular "I Want My MTV!" campaign in the 80's. In this case, it's GIVE ME MY … Continue reading Lorenzo CashBack Offer